Robbie Rivera’s obsession with music started at the young age of 10. Robbie used to buy records from many acts including New Order, Depeche mode, and U2. It was these influential musicians that eventually lead to an endless collection of original Robbie Rivera productions that were released on labels such as Subliminal, Filtered, Positiva, Mos, and Strictly Rhythm.
Shortly after his success on the production side of things, Robbie founded the world-renowned label known as Juicy Music. Rivera has released many tracks including collaborations with artists such as Axwell, and has remixed tracks by big names including Tiesto, Madonna, David Guetta, Kaskade, and Deadmau5. One of Robbie’s biggest tracks, “Funkatron”, serves as an influence to many house classics today.
Rivera is constantly exploring music, but the highlight of his career comes from his label, Juicy Music. Juicy’s roster includes artists such as Antoine Clamaran, Coburn, Superchumbo, Mark Knight, David Guetta, Steve Angello, and Sebastian Ingrosso.
In 2005 Rivera launched the world-renown Juicy Beach party at WMC in Miami. On top of it all, is Robbie’s radio show, The Juicy Show featuring today’s top guest DJs such as Laidback Luke, Benny Benassi, and Alex Gaudino.
Robbie Rivera knows how to dj, produce, run a label, host a radio show, and throw crazy parties in Miami. He has proven to be the whole package, and isn’t planning to stop anytime soon.